Job description

The Manager, Media Analytics leads the implementation of data-driven solutions for clients – including report automation, analysis and insight – with the objective of optimizing the performance of digital marketing initiatives. You will work together with an Associate Director to manage data and insight delivery processes, drive innovation, and ensure all-around team success.We are looking for someone who is execution-focused, able to deliver under tight timelines, and experienced at managing data challenges in digital media and marketing. Your success requires the ability to manage complexity while collaborating across teams.Responsibilities:Lead execution of overall analytics strategy on behalf of clients, including onboarding, data integration, reporting, measurement, testing, advanced analytics (including operationalized machine learning), insight development, and forecastingDevelop and apply statistical models and forecasting techniques to support campaign planning and performance optimizationUnderstand important business challenges facing B2C & B2B clients, and develop relevant campaign measurement frameworks that outline measures of success, in-flight optimization levers, and learning opportunitiesEnsure agreement between daily analytics support and approved measurement frameworksYou will be the Data Analytics subject matter expert, collaborating with internal planning, activation, audience teams, and client partnersPrepare and deliver presentations for internal and external audiencesStay current on industry trends, methodologies, and technologies, and contribute to a team-wide culture of learningApply knowledge of financial markets to contextualize performance insights and support clients in finance-related verticalsYou will report to Associate Director, AnalyticsQualifications:4+ years of media analytics experience in a media agency environmentBachelor's degree in Statistics, Economics, Finance, or a related quantitative fieldProficiency in R for statistical analysis and modelingExperience with time series forecasting and predictive modeling techniquesFamiliarity with financial market dynamics and their impact on marketing performanceProficient in SQL and TableauAdvanced proficiency with Microsoft ExcelExcellent analytical and problem-solving skills, coupled with high levels of integrity, autonomy, and self-motivationExcellent written and oral communication skills, including data visualization skillsTeam-oriented with a collaborative spirit and a passion for coachingThe annual salary range for this position is $68,000-$110,400. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.Benefits available with this position include:• Medical, vision, and dental insurance,• Short-term and long-term disability insurance,• Flexible paid time off,• At least 15 paid holidays per year,• Paid sick and safe leave, andDentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com .To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.#LI-AB2Location:Chicago - N. StateJob Description:This role is remote-friendly.The Manager, Media Analytics leads the implementation of data-driven solutions for clients – including report automation, analysis and insight – with the objective of optimizing the performance of digital marketing initiatives. You will work together with an Associate Director to manage data and insight delivery processes, drive innovation, and ensure all-around team success.We are looking for someone who is execution-focused, able to deliver under tight timelines, and experienced at managing data challenges in digital media and marketing. Your success requires the ability to manage complexity while collaborating across teams.Responsibilities:Lead execution of overall analytics strategy on behalf of clients, including onboarding, data integration, reporting, measurement, testing, advanced analytics (including operationalized machine learning), insight development, and forecastingDevelop and apply statistical models and forecasting techniques to support campaign planning and performance optimizationUnderstand important business challenges facing B2C & B2B clients, and develop relevant campaign measurement frameworks that outline measures of success, in-flight optimization levers, and learning opportunitiesEnsure agreement between daily analytics support and approved measurement frameworksYou will be the Data Analytics subject matter expert, collaborating with internal planning, activation, audience teams, and client partnersPrepare and deliver presentations for internal and external audiencesStay current on industry trends, methodologies, and technologies, and contribute to a team-wide culture of learningApply knowledge of financial markets to contextualize performance insights and support clients in finance-related verticalsYou will report to Associate Director, AnalyticsQualifications:4+ years of media analytics experience in a media agency environmentBachelor's degree in Statistics, Economics, Finance, or a related quantitative fieldProficiency in R for statistical analysis and modelingExperience with time series forecasting and predictive modeling techniquesFamiliarity with financial market dynamics and their impact on marketing performanceProficient in SQL and TableauAdvanced proficiency with Microsoft ExcelExcellent analytical and problem-solving skills, coupled with high levels of integrity, autonomy, and self-motivationExcellent written and oral communication skills, including data visualization skillsTeam-oriented with a collaborative spirit and a passion for coachingThe annual salary range for this position is $68,000-$110,400. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.Benefits available with this position include:• Medical, vision, and dental insurance,• Life insurance,• Short-term and long-term disability insurance,• 401k,• Flexible paid time off,• At least 15 paid holidays per year,• Paid sick and safe leave, and• Paid parental leave.Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com .To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.#LI-Remote#LI-AB2Location:Chicago - N. StateBrand:Dentsu XTime Type:全职Contract Type:永久Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color , national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.Can’t find a suitable job? Sign up for job alerts tailored to your interests and be first in line for new opportunities.For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.Be a force for good . Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet.Dream loud . In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.Team without limits . We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. #J-18808-Ljbffr

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